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EMPLOYERĀ BRANDing

Showcase your brand and differentiate your interview experience.

Make your company stand out and close more candidates with an unforgettable interview experience that's always on-brand.

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ā€œAt Gitlab, we've found most success with employer brand by infusing it into our interview process. This leaves a positive impression with candidates whether they're hired or not, driving up NPSĀ and referrals.ā€
Carli Chiodo, Senior Manager of Talent Brand at Gitlab

Deliver an on-brand experience at scale.

Showcase your unique company culture and employer brand to every candidate from the moment your interview process kicks off.

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Highlight your brand story and go beyond your careers page.

Relying on engineering and marketing teams for employer brand initiatives is a strategy of the past. Bring the control into the hands of the talent team with collaboration features for every stakeholder.

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Ensure brand consistency across every department, role and requisition.

Whether your recruiters are seasoned or in training, you can ensure your brand is represented consistently and accurately at every touchpoint.

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Elevate your brand with every candidate touchpoint.

Unify your team with branded email signatures that give your recruiters storytelling superpowers.

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Why talent teams love Guide for employer branding.

Improve time-to-hire

Experience the power of a true storytelling with unified collateral that helps you deliver the right brand content at the right time.

Reduce cost-per-hire

Improve conversion rates and reduce time-to-hire with a strong brand experience that drives engagement and referrals.

Increase offer accept rates

Closing starts at the first conversation. Leverage branded collateral to answer objections before they're raised.

Increase NPS

A better candidate experience means fewer negative reviews and happier candidates, regardless of the outcome.

Reduce drop-off

Make every candidate feel like a VIP by unlocking valuable information at every stage of the candidate journey.

Accelerate referrals

Drive candidate referrals by delivering a memorable experience that leaves a positive impression, hired or not.

Employer Brand FAQs

Can Guide really improve my employer brand?

What is the difference between Guide and other approaches to employer brand?

Telling stories is hard. How difficult is it to implement Guide?Ā