NexHealth brings exceptional candidate experience to healthtech.
To meet their aggressive hiring goals, NexHealth needed a more effective hiring process.
Due to a fairly manual recruiting process, there was too much back and forth communication with candidates. The scheduling process alone was very taxing on recruiting coordinators. As a result, automation was a big priority when they were looking for a solution.
In addition to automation, NexHealth wanted to give candidates a better feel for the company’s values and what working at NexHealth really looks like. Their goal was to add that extra touch to the candidate experience to ultimately accelerate time-to-hire velocity and increase offer acceptance rate.
The Guide Experience
NexHealth’s setup of Guide took just a couple of days and immediately helped NexHealth showcase themselves to candidates in a more complete and compelling way.
Showing instead of telling the brand story
“Our previous candidate communications had absolutely no visual concept,” says Anthony Mendoza, Talent Operations Coordinator & Employer Branding. “We want to give candidates different media, but also deliver a seamless process. Guide allows us to include blog posts, pictures, and culture videos, making the experience more aesthetically pleasing to candidates compared to just a standard text-only email.”
And setting the right first impression is key to achieving their hiring goals. As NexHealth’s Chief of Staff, Matthew Boehm notes: “Our talent team serves as the interconnector of every single person who’s been at the company at some point in time. We are the first touch point for all candidates and when we think of our overall employer brand, it starts with our talent team.”
“Every little bit of work that is put into candidate conversations matters. The details matter. Guide gives that extra attention to detail that sets us apart,” says Mendoza.
A critical piece to the recruiting process
Guide is now a regular part of NexHealth’s recruiting process.
“We believe in a very transparent culture. We want candidates to know what they should expect from us and from the overall interview process. And we want them to know what they’re getting themselves into—not just be excited that they moved on to the next stage. If it’s not a good fit, it’s not beneficial for them either. We wanted to have some vetting responsibility on both sides,”
– Matthew Boehm
“Today, we don’t have a single candidate experience that’s outside of Guide,” says Boehm. “We want to make sure we’re pushing the right information out to candidates. We look at Guide not only as a candidate experience tool, but also as a path to confirm the right fit.”
While NexHealth’s name recognition is growing and they’re getting more media coverage, they want candidates to deeply understand what the company is all about, their core values and culture, and what being part of the team would really be like.
“We believe in a very transparent culture. We want candidates to know what they should expect from us and from the overall interview process. And we want them to know what they’re getting themselves into—not just be excited that they moved on to the next stage. If it’s not a good fit, it’s not beneficial for them either. We wanted to have some vetting responsibility on both sides,” says Boehm.
Guide has helped provide the necessary information to candidates to ensure they are able to find success through the interview process while also understanding the culture of NexHealth.
A candidate hub as their competitive advantage
“Guide is a new innovation in the recruiting space, and in a lot of ways, it’s giving that cherry on top for the candidates’ experience by providing one centralized place they, and we, can use as a source of truth for their whole journey,” adds Mendoza.
“It’s a unique candidate experience piece that nobody else has, so it ends up being a clear differentiator and now it’s ingrained for us. We can’t imagine what it would be like to sacrifice this communication with candidates,” Boehm concluded.
Turning candidates into raving fans
Guide is making a big impression on candidates, regardless of the hiring decision. In fact, NexHealth gets a few fan emails about it each month.
“I’ve kept a folder of unexpected testimonials from candidates. They love it and tell us the Guides look great and are very informative. Plus, they feel that Guides provide much more thorough and organized information than they’ve seen anywhere else,” says Mendoza.
Actionable insights to improve candidate experience
Guide is helping the NexHealth team spend time in the right places - whether that is with the right candidates, or addressing the right points in their process so nothing is stalled.
Guide delivers direct insights and exposes potential gaps where they may have to address stages in a different way.
“Guide is a great feedback mechanism on where candidates might be getting lost or stalled, especially since our overall candidate NPS score is high compared to the rest of the market,” says Boehm. “It shows us places we might need to monitor to see if a recent anecdote ties to data or not. It helps keep us on the right track,” he continued.